
Fashion Week Brooklyn
Fall 2025 Collection
Once vintage
Wearable art made from vintage Japanese textiles
Now the spot light
Video Credit - Franklin Chaglla @frank_ranking
My Fashion Journey
MOMOYO STOBY FASHION is a Japan-based upcycling fashion brand founded in January 2021 by Momoyo Stoby, Founder, Designer, and maker of each garment. Guided by the philosophy “Once Vintage. Now the Spotlight.”, the brand transforms Japanese antique and vintage textiles—especially Showa-era tenugui towels—into contemporary, one-of-a-kind fashion pieces. Embracing fading and imperfections as expressions of time and beauty rooted in wabi-sabi, multiple textiles are thoughtfully combined and often enhanced with traditional persimmon tannin dyeing. Since its founding, the brand has sold internationally and, in 2025, exhibited at NY NOW Summer, Brooklyn Fashion Week Fall 2025 and Sprin 2026, sharing Japanese upcycled craftsmanship with the world.
"A very special thank you everyone that's support and continue to support me."











































